Joo Chiat is our neighbourhood. It’s a place with cultural significance. Peranakan & Eurasian communities settled alongside the Chinese, Malay & Indians, shaping the melting pot we call Singapore today. You see it in the architecture - pre-war, Straits Chinese & Art Deco mix with ease. The people. Places of worship. And of course, the food.

But for us, Joo Chiat is more than a place. It’s a feeling. It has charm. Soul. Thanks to an eclectic, evolving mix of neighbours, today’s Joo Chiat continues to blend old & new, East & West - in the best possible way. Much like its yesteryear self, a stroll through this neighbourhood today leaves you with a palpable sense of vitality, diversity & possibility.

“More than a place. It’s a feeling.”